End of year …final words
Well, the year has come to an end. 2007 was the busiest most profitable year MauiShirts.com has ever had. We passed the 30,000 shipment milestone this year. Our Amazon.com mirrored web site presence was, by far, the most successful year ever.
I want to thank our loyal customers for their repeat business and wish them Happy Holidays and a Happy New Year to them and their families. All our customer’s were sent a five day, 20% off of everything sale email last week. I hope you took advantage of it.
Yes, there were a few glitches. Like every year there are a few customers that did not receive their Christmas shipment in time. There were few who got the wrong item, color or size in their shipment box. There was one that got wet in transit. The shirt was replaced before the claim was paid to us by the Post Office.
I couldn’t tell you how many customer’s addresses we had to look up on MapQuest.com to figure out their correct zip code. I couldn’t tell you how many customer’s we had to call to get the correct address, zip code or correct phone number in order to ship their rush order via Federal Express. Believe me, there were dozens of orders with incomplete addresses. Not to mention the dozens of orders where the customer gave us the incorrect email address. How many of these wrong email address customers called the our free number or sent emails to complain they did not receive their delivery confirmation number or tracking number?
There were a half dozen folks who were quick to react and call to complain that they did not receive all their items in their shipment box. They were quick to accuse and berate. When, in fact, 100% of the time, the items were, indeed, in the shipment box. All they had to do was unfold the shirts or dresses to find all items were packed and folded into each other before they called or e-mailed their distress. These types of situations are the most disturbing emails and calls. Name calling, accusations, jumping to conclusions, because they, what, expected to be ripped off. Look before you leap. It’s a good thing to do. Sheesh. All box contents are double checked, weighed, and dully noted on each box and paperwork. We are human. We do make errors. We pay the shipping back to us and the shipping of the correct item back to you. We apologize profusely. It happens.
Then there are the folks they get all dramatic. “I was terribly disappointed” that I found a black shirt in my box when I explicitly ordered a red shirt. “You people are Idiots.” Or, how hard is it to pack one shirt in a box? You guys “suck”. Well let me say this. There over 350 different prints, many of which have similar images, yet alone similar print names, not to mention a dozen different styles. Believe me. It is very easy to screw up. No matter how hard we try, we do make mistakes.
All in all the past year was fabulous. The major amount of positive feed back was tremendous.
We ended the year with a 96% positive feed back scenario on Amazon.com. 99.8% positive feed back on eBay. And, continued to be in the top 3% of all of Yahoo with customer satisfaction in all areas. No other web site that I could find displays their customer comments on all their pages of their web site. Our Yahoo customer feedback can be found on the top left side of all 2,500 pages.
Finally, as I have said all year long. “Rush and Aloha Wear do not belong in the same sentence.”
MauiShirts.com lives in a no rush zone; Maui. Our little island paradise is in the middle of the Pacific Ocean. Even though poor planing on your part does not necessarily constitute an emergency on our part, we treat every single order as a rush order. MauiShirts.com is passionate about getting your order shipped out as fast as possible. No one ships any faster. No one tries harder to give you what you want when you want it.
God bless. May all your New Year’s wishes come true.
Mahalo, (Thank you),
Mickey Steinborn
President
Happy Holidays
Merry Christmas, Happy Chanukah and Happy New Year !
Mele Kalikimaka and Hauoli Makahiki Hou !